Wells Fargo - "The Dream Team" Premier TV Campaign (Directed by Tucker Bliss @ RESET)

In the first spot for Wells Fargo's wealth management offering "Premier" we teamed up with Tucker Bliss and DP Mátyás Erdély to make this super polished beauty of a spot. We filmed in Chile, as it was winter in Italy, and tried something in post I've been itching to experiment with; after we locked picture and applied VFX—we transferred the spot onto 35mm film and then scanned it back to digital. This was a huge success, bringing the halation, grain and color effects of film to our spot without the added cost/hassle of shooting it that way to begin with (which, we've done before, but didn't make sense given our location and timeline for this project). I was the agency creative producer for this project.

‍